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Easter Driver Reviver Launch 2012

Published 29/03/2012

Driver Reviver Launch 2012

The Driver Reviver Easter campaign, which aims to keep drivers awake and alive on our roads over the long weekend, will be officially launched on Wednesday 4 April.

SES CEO Mary Barry will join Government and emergency service officials at the launch, and SES volunteers will provide free tea and coffee from a Driver Reviver display caravan from 10am.

Following the official ceremony, volunteers will take onlookers through a road rescue simulation, wherein one participant will be cut from a vehicle.

The Driver Reviver campaign will see volunteers from the SES and Lions Club giving up their holiday break to operate 50 sites across the state.

Driver Reviver sites provide free refreshments and a place for drivers to take a break during long holiday drives in a bid to keep them safely on the road and out of danger.

While driver fatigue is not a criminal offence, it is just as dangerous as speeding or drink driving, and causes about 50 deaths and 300 serious injuries every year. Fatigue is a likely factor in almost one quarter of single-vehicle crashes in rural areas.

This year’s road toll up to March 27 stands at 76, a 12 per cent increase on the same period in 2011.

Ms Barry implored Victorians to drive safely and take a good break from the road every two hours at a minimum.

“Easter is a busy time on our roads as families, couples and young adults take advantage of the four-day break,” she said.

Driver Reviver sites are safe places for motorists to stop, refresh and have a quick powernap, well away from passing traffic.

“Our volunteers are determined to make our roads safer, so take a break and enjoy a cuppa this Easter weekend.”

For a full list of Driver Reviver sites, visit our Places to stop page.